Biography
He is Marketing Manager at Hotelperformance, a company that helps accommodation facilities increase their revenue with Revenue Management strategies. Since 2009, he has been involved in web marketing, specialising in the analysis and planning of digital strategies aimed at increasing leads, sales, and brand awareness, including operational marketing (positioning, ADS campaigns, email marketing, lead generation, and conversion rate optimisation). He plans and implements strategies, finding business solutions and new avenues by choosing from the many possibilities of the web, while paying attention to return on investment and brand identity. He specialises in strategic planning and training for accommodation facilities, and public and private training institutions.
