Biography
Gabriels Viskars is a Hotel Business Strategy Consultant at HBenchmark, where he has worked since 2023.
Specialising in Revenue Management, he supports accommodation providers in optimising revenue through the analysis of business models, the review of sales channels and the definition of dynamic pricing strategies.
In his role he analyses the costs and revenue sources of the properties, evaluates and refines channel strategies, sets seasonal rates based on market trends and the performance of the individual property, and monitors booking pickup to adjust rates and maximise revenues.
He also coordinates data-driven projects in several major Italian and Swiss tourist destinations — including Ticino, Livigno, Bormio, Valle d'Aosta and Northern Piedmont — analysing data and the specific performance of each area to support client organisations.
